Chris Guillebeau – Marketing Your Side Hustle

Chris Guillebeau – Marketing Your Side Hustle

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604 MB

Discover strategies tools, and tactics to market and grow your side hustle. Instructor Chris Guillebeau

starts by teaching you how to get the word out to friends and family and then how to expand your

network to grow your business. He covers the importance of storytelling as well as specific ideas you

can apply right away. Learn how to create deals and discounts, incentives, a referral program, social

media, and other advanced techniques to take your side hustle to the next level.

Topics include:

Conversion and traffic

Marketing to your grandma

Forums and communities

Social media marketing

Press and media

Storytelling for fun and profit

Types of discounts

Advertising

Tracking your online ad spend