Political Marketing Agency

Advance Media New York owns and operates Syracuse.com and The Post Standard, the two leading local news outlets in Onondaga County and beyond.  We are tapped into the pulse of our community understanding the motivations and frustrations of local residents – your voter base.  These unique insights allow for us to develop authentic creative communication, distributed on the right local media mix to deliver a winning campaign for you.

Syracuse.com and The Post Standard are premium publishers that offer a high quality editorial environment to our advertisers.  A brand safe, premium ad environment is invaluable to political campaigns, looking to be seen as credible and reliable among their voter base.

According to Comscore, political candidates that run on premium publisher sites benefit from a halo effect – with the credibility of the site content halo-ing back to political candidate.  Campaigns that run on premium publisher sites are 3x more likely to experience brand lift, favorability and consideration than those running on non-premium sites.

While Syracuse.com and The Post Standard are tools in our toolbox, Advance Media New York offers a full spectrum of marketing services to political clients.  We are a full service agency offering brand strategy, creative concepting & development, digital planning and buying, traditional media planning and buying (TV, Radio, OOH), website & landing page development and social media management.

Our team is in full compliance with the ever changing digital media regulations and disclosures related to political advertising.