Ryan Deiss – Inbox Empire 2011

Ryan Deiss – Inbox Empire 2011

Salepage : Ryan Deiss – Inbox Empire 2011

Arichive : Ryan Deiss – Inbox Empire 2011

From the Inbox Empire site:

This is yet another article on starting a online business, but why should you listen to me? I have never ran a

successful startup, I’m not an internet millionaire or business guru like Tim Ferriss or Seth Godin. But I have

tried, and failed. Should you be so foolish as to want to follow my lead, you might be able to use the following

as a guide to not just repeat but exaggerate my lack of results. You’d probably be better o thinking of it as an

exercise in what not to do when starting a online business, though.

First things rst: you know a lot of things. You have hobbies and interests and an education. You have a

network of family, friends, and colleagues. You have work experience and life experience. Ignore it all. Use none

of it. Start from scratch in an area completely unfamiliar to you. That way, you’ll forever be so bogged down

with learning new things about your product or market or eld that you can’t process all the other new things

you’ll have to learn about running a business.

Don’t do something boring, instead pick something exciting to do, something you think you would love to work

the rest of your life at. That way you’ll be willing to toil endlessly at the trivial things and in the process forever

ruin everything you love about it instead of nding excuses to delegate tasks and handle only the important

stu yourself. Further, because it’s exciting to you, it’ll be exciting to other people and they’ll want to do that

work themselves. If you do, you’ll eventually have an endless stream of competitors and few people to sell your

work to.

Instead of focusing on one idea in one area, try to please everyone. In fact, nd the biggest, broadest, most

established market you can and jump right in. That way you spend an enormous amount of setting everything

up and make sure you have not only a greater chance of failure, but a greater loss should you fail.

Force yourself to come up with all your ideas yourself. If you nd inspiration in media or through someone else’s

business or website, maybe a way to improve something they’re doing or a market niche that’s going unlled,

don’t act on it. Instead, try to create a market out of thin air while you

Wait times to be set by Star